Hotpink Websites

Websites with Business and Marketing Tools Built-in

  • HOME
  • About
    • Online Marketing and Why It’s Still A Mystery
    • Google’s Mobile Changes will affect you
    • FAQ
    • Website Treasure Map
    • IntegraPay – The way businesses get paid
  • Testimonials
    • Testimonials with Video
    • Our Work
    • Examples of our work
    • Add your testimonial here
    • Refer your Friends and Colleagues to Hotpink Websites
    • More Testimonials
    • from our Youtube Channel
  • Blog
    • – – – Keystone Articles – – –
    • Hot Business Tips
      • Business Mastery Tips
      • Business Networking Tips
      • Business Systems
      • Business Tips
      • Tips N Tricks
    • Backups & Recovery
    • Cheap is not Cheap
    • Domains
    • Inbound Marketing
    • Getting Sales
      • email Marketing
      • Get More Customers
      • Raving Fans
      • Sales
    • Wealth Dynamics Profiles
    • 3 Steps to Start a Successful Web Design Business
  • Offers
    • Tradies Want More Business Without Having To Compete For It?
    • 5 Easy Things to Fix On Your Website this week to Increase Sales
    • Online Marketing and Why It’s Still A Mystery – (video)
    • Website Rescue – Quick Review
    • IntegraPay – The way businesses get paid
    • Domain Registration
  • Contact Us
    • Make your Website Enquiry here
    • New Website Consultation
    • Make a general booking
    • Refer your Friends and Colleagues to Hotpink Websites
    • CLIENT LOGIN
  • Get a Website
    • Get a Website
    • Online Marketing Mystery
    • New Website Consultation
    • Shift to Hotpink Websites
    • Register Your Domain Name

18 Apr 2017

Why use segments in Google Analytics? • Yoast

When talking with customers about Google Analytics, you often hear the same thing: “I’m not really using Google Analytics because I don’t know what I’m looking at. It’s just too much”.

And that’s a pity because you can learn a whole lot about your website and your audience with Google Analytics’ data.

So, is there a simple way to use Google Analytics without getting lost?

There might be, by using segments.

What’s a segment?
In Google Analytics a segment is a way to specify the data you’re seeing in every standard view.

Google Analytics just throws it all in there, on one big pile of data.

This means that when you’re looking at a standard view in Google Analytics you see: ‘all sessions of all visitors’, you see: total revenue, all pages, average time on page of all users, the landing pages of all visitors.

You might recognize this: You’re in the Acquisition section and you’re all happy, because you’ve created the perfect table.

You’ve used the advanced filter option to include the Medium: “Organic” and you’re seeing the data you want to see.

Then you think: “I’m curious to see which pages these visitors looked at, let’s take these filters to the next section of Google Analytics.”

You hit the Behavior section and Poof! your filter is gone.

Oh, the frustration!!!

If you want to know which pages people coming from organic search visit, you need to find another way.

A segment helps you to narrow down the aggregated data Google Analytics shows, into data you want to see and need, to answer a specific question you have.

You can use that segment throughout the sections, the segment doesn’t get lost when switching between sections.

For instance, if we want to know which source customers who bought an eBook came from, we can create a segment of people who bought an eBook.

By applying that segment and looking at the Acquisition – Source/Medium section, we can conclude that most of our eBook customers came from a newsletter.

Goodbye frustration!

Why do you need segments?

Continue Reading…

Source: Why use segments in Google Analytics? • Yoast

Share this with your friends:

  • Facebook
  • Twitter
  • LinkedIn
  • Pinterest
  • Email
  • Print
  • More
  • Reddit
  • Tumblr
  • Pocket
  • Skype

Related

‘What is it that you want to achieve,
and how can we help you achieve it?’

Contact Us Now

Want to find out how you can improve your results?
Talk to one of our marketing experts!

Online Marketing and Why It’s Still A Mystery

Get more things like this direct to your inbox.

Related

Written by hotpink · Read more in these Categories: All Curated Content, Google, Online Business, SEO

Leave a Reply Cancel reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Find us on Social Media

Facebook Twitter LinkedIn YouTube Google+ Pinterest

Why You Should Add a Hello Bar to Your WordPress Website and How To Do It

Survey Finds Traffic Generation As Top SEO Goal in 2016 | KoMarketing

Online Marketing and Why It’s Still A Mystery

LIMITED OFFER: Claim Your FREE Online Marketing Accelerator Session and Fast Track Your … [Read More...]

Make your Website Enquiry here . . .

I love working with business owners and success strategies that often include websites.  It is very satisfying to be working as part of a team to bring a vision to life. I give my all to these … [Read More...]

Video Testimonial

See More Testimonials Here

See More Testimonials with Video Here

Tradies Want More Business Without Having To Compete For It?

Attention Tradesmen - Want More Business Without Having To Compete For It

Google begins mobile-first indexing, using mobile content for all search rankings

Do you have trouble remembering passwords

5 Easy Things to Fix On Your Website this week to Increase Sales

Google’s Mobile Changes will affect you

How Google Home turns voice answers into clickable links

How Important are Tags in 2016 for SEO? | SEJ

Recent Posts

  • Guest post: 8 steps to protect your website
  • 7 Easy Questions That Will Tell You If Your Content Marketing Is Working
  • Four Ways To Improve Your Millennial Marketing Strategies – B&T
  • 10 surefire ways to crush your rivals on Facebook
  • 10 Tips for Getting the Most Out of Your Marketing Efforts

Review Posts from Our Archives

Choose from these subjects

Keystone Articles

Tradies Want More Business Without Having To Compete For It?

The importance of having a website

How to Showcase your Business Premises with 360 degree photography

Survey Finds Traffic Generation As Top SEO Goal in 2016 | KoMarketing

Google begins mobile-first indexing, using mobile content for all search rankings

Search Our Website

Credentials

Check out Credentials, Testimonials and History in LinkedIN

Connect with me on LInkedIN tp

https://www.linkedin.com/in/philip-krieg-5930b12

hub spot certification

wpe-badge-200

SEA biglogo-big50

How can I help You?

philipkrieg-300x2681Please let me know how I can help you on this quick form.

Or, CLICK HERE if you need a new website — Website Enquiry.

  • This field is for validation purposes and should be left unchanged.

 

Related

© 2015 All Rights Reserved · The Hotpink Foundation · Hotpink Websites
TreeTops Plaza Suite 2013, 3/6 Classic Way, Burleigh Waters, Queensland 4220 Australia

The following are copyright and trademarks of The Hotpink Foundation: the words Hotpink, Hotpink Websites, Hotpink Foundation, Website Rescue, Website Autopsy, SEO Made Simple, SEO Micro Sites, Get Your Google Places, Instant Contact, Website Presenter Graphics – the Hotpink Websites logo, the Hotpink Flame Icon, the Hotpink colour #ff0066

Information on this website is general in nature, is the opinion of the author and does not constitute advice.
You acknowledge that you should consult an appropriate professional for specific advice relevant to your situation.
We may receive affiliate payments from services mentioned on this site.  We use and recommend FreeFoto.com

General Terms and Conditions – Privacy Policy

Social Enterprise, (charitable giving)

We proudly support B1G1.

We proudly support the Beyond 4000 Foundation – Building Better Communities.

 

Related

Copyright 2009-2019 · Website by Hotpink Websites · Gold Coast Web Design Company · Log in

loading Cancel
Post was not sent - check your email addresses!
Email check failed, please try again
Sorry, your blog cannot share posts by email.