It’s easy to see why many businesses are rushing to come up with an inbound marketing plan these days. But inbound marketing might not be working for your business. Inbound marketing is considered by many as the cheaper & more effective alternative to promote a business to the consumers compare to the old ways of traditional… Read More »
Online lead generation can be a hard territory to tackle. It is easy to make mistakes in your lead generation . . . especially when you are new to the market or just used to the old ways of traditional marketing. A small mistake in an online lead generation campaign can lead to a huge… Read More »
Finding an idea for your content can be hard enough. But deciding which content format you should choose to maximize the effects of the idea is even harder. Each customer is different in their way of receiving information. And there is no single method or content format that you can use to satisfy all of… Read More »
There are 5 simple rules of content creation that every businesses should learn by heart to secure their tickets to success. Creating winning content is not a hard feat to accomplish, given that your business knows how to manage content creation properly.
You know the old saying – Content Is King! It is as true today as it was yesterday. The content you create and post tells the story of your business. It is how you communicate with your clients and conveys the message you want them to know about you. This is how to make your… Read More »
Here at Hotpink Websites, we understand very well that digital marketing is not a playing field for the newbies or the faint-hearted, especially when it comes to digital content creation. Many businesses are forfeiting their chance to surpass their competitors and gain more market share just because they are clueless & confused about their content… Read More »
The way businesses choose to advertise and promote themselves is changing rapidly thanks to the booming surge of technology developments. Online and digital advertising, has seen consistent growth over the years. It is now becoming more favorable for marketers and business owners, than traditional marketing tools such as print ads, TV ads, or newsletters, etc.
If you have a business, it is likely that your business has a business website. A website provides you a medium to communicate better with your customers, and increase your chances to convert random consumers into loyal customers of your business. However, many businesses are holding themselves back by committing some basic problems with their… Read More »
When it comes down to the design of a business website, one of the biggest and most common mistakes that many designers and business owners often make is that they build it based on their specifications. When you design a website solely based on what you think is right, your customers do not necessarily share… Read More »
So, why should your business have a website? As we are living in a highly digital world, consumers nowadays are getting used to finding all information they need about everything online. Therefore, having an online presence is crucial for most businesses. An online presence, ideally an official website, will provide lots of opportunities for growth… Read More »