Inbound marketing is the new way of doing marketing that focuses on getting found by the customer via the Internet, search engines and social media. It’s the way that most businesses are choosing to promote themselves to create greater results and limit spending, while boosting their ROI & revenue. Check out these 5 tips on… Read More »
What are the Three Keys for Inbound Marketing and why are they so important to your business sales success? But first, let’s get clear on what is Inbound Marketing? Customer buying habits are changing faster than ever before with the rapid rise & evolution of the Internet. In order to ensure sustainable business growth and… Read More »
Search Engine Optimisation or SEO rankings play a vital role in a business’s success. The higher the ranking, the more people are exposed to the business; its products and services. Users are also more likely to select a business’s website. Then view its content when the page appears near the top of the search result… Read More »
Here at Hotpink Websites, we understand very well that digital marketing is not a playing field for the newbies or the faint-hearted, especially when it comes to digital content creation. Many businesses are forfeiting their chance to surpass their competitors and gain more market share just because they are clueless & confused about their content… Read More »
One of the main goals of a business owner is to increase the awareness of their business. However, tackling Search Engine Optimisation (SEO) can be quite a challenge for brands and businesses due to its ever-adapting nature. There are certain common mistakes that business owners fall victim too, this results in inefficient use of their… Read More »
Although there is not an exact definition for it, Digital marketing is a broad term used to refer to various and different promotional techniques deployed to reach and convert leads into customers via digital technologies. For example, when a brand or business is connecting to their customers via social media or mobile apps or other… Read More »
Jon Rognerud has written a book called Ultimate Guide to Optimizing Your Website which shows Some Basics of Good Web Design. Jon is an SEO and online marketing expert who talks about the features of a top-ranking, high-performance website. This paraphrased excerpt describes website features to include and avoid to drive traffic to your website.
One question which comes up frequently is, “Should I buy all of the extensions of my domain name?” This is a common question because sites which sell domain names will often try to get you to purchase every version. A new client recently asked me about what domain names he should register, and in particular,… Read More »
Here is the source of all Great Keywords ! If you want to know the best keywords for your website without paying an SEO consultant, then here are some quick tips . . .
Just lately, I’ve had a few people ask me . . . . . . why all the emphasis on SEO? You build the best website solutions for business. Why not talk about that more in your newsletters? So I will ! But first, to answer your questions . . . The reason that we emphasise… Read More »