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27 Feb 2016

6 Landing Page Design Tips

Excellent Landing Pages

Landing pages are a super important element of lead generation. Landing pages can lead to better conversions & more business by turning visitors’ attention on one particular offer & limit the distraction of everything else on the website. However, converting visitors into customers using landing pages is often easier said than done. Here are 6… Read More »

Written by hotpink · Read more in these Categories: Add to Latest Posts Newsletter, Customer Service, Inbound Marketing, internet marketing, Marketing, Online Business · Tagged: inbound marketing, Internet Marketing, Landing page, market research, Marketing and Advertising, promote your business

11 Nov 2015

The Three Keys For Inbound Marketing

Three keys for in bound marketing

What are the Three Keys for Inbound Marketing and why are they so important to your business sales success? But first, let’s get clear on what is Inbound Marketing? Customer buying habits are changing faster than ever before with the rapid rise & evolution of the Internet. In order to ensure sustainable business growth and… Read More »

Written by hotpink · Read more in these Categories: Add to Latest Posts Newsletter, Blog, Get More Customers, Inbound Marketing, Marketing, SEO, Social Media, Website Content, Website Traffic · Tagged: Business, content, content creation, Customer, inbound, inbound marketing, Internet Marketing, marketing, Marketing and Advertising, Professional, promote your business, Search engine optimization, SEO, Social Media, Website, website traffic

21 Oct 2015

6 SEO Optimisation Tips

Search Engine Optimisation or SEO rankings play a vital role in a business’s success. The higher the ranking, the more people are exposed to the business; its products and services. Users are also more likely to select a business’s website. Then view its content when the page appears near the top of the search result… Read More »

Written by hotpink · Read more in these Categories: Add to Latest Posts Newsletter, Blog, SEO · Tagged: Business, Google, Internet Marketing, marketing, Marketing and Advertising, promote your business, Search engine optimization, SEO, website traffic

17 Sep 2015

Why Google AdWords?

 The way businesses choose to advertise and promote themselves is changing rapidly thanks to the booming surge of technology developments. Online and digital advertising, has seen consistent growth over the years. It is now becoming more favorable for marketers and business owners, than traditional marketing tools such as print ads, TV ads, or newsletters, etc.

Written by hotpink · Read more in these Categories: Add to Latest Posts Newsletter, Blog, Google, internet marketing · Tagged: Business, Google, Google Adwords, Internet Marketing, Keywords, marketing, Marketing and Advertising, promote your business, Website Solution, website traffic

07 Sep 2015

A Psychology-Based Website Design

A Psychology-Based Website Design

When it comes down to the design of a business website, one of the biggest and most common mistakes that many designers and business owners often make is that they build it based on their specifications. When you design a website solely based on what you think is right, your customers do not necessarily share… Read More »

Written by hotpink · Read more in these Categories: Add to Latest Posts Newsletter, Blog, Website Design · Tagged: Business, Internet Marketing, marketing, Marketing and Advertising, promote your business, Small Business, Website, Website Solution

11 Aug 2015

What Digital Marketing Is, and Why Your Business Needs It

Although there is not an exact definition for it, Digital marketing is a broad term used to refer to various and different promotional techniques deployed to reach and convert leads into customers via digital technologies. For example, when a brand or business is connecting to their customers via social media or mobile apps or other… Read More »

Written by hotpink · Read more in these Categories: Add to Latest Posts Newsletter, Blog, Get More Customers, internet marketing, Marketing · Tagged: Customer, digital marketing, email, email marketing, Internet Marketing, market research, Marketing and Advertising, promote your business, SEO, Social Media, Website

20 Jun 2014

Networking Tips 18

You would not take out an advert in a newspaper, magazine or TV, or have brochures printed, where you did not in some way, shape or form make mention of your product or service or brand. And I trust that you would not place such an advert spending much of the content rattling on about… Read More »

Written by hotpink · Read more in these Categories: Add to Latest Posts Newsletter, Business Networking Tips, Marketing, Sales · Tagged: Advertising, Business, email marketing, Facebook, Google, Marketing and Advertising, Television, Website

13 May 2014

Where is the Value

Most business owners from time to time ask, “Where is the Money?” They are usually referring to their day to day cash flow; waiting on payments from customers. But the more astute business owners are asking “Where is the Value?” They are looking to build the value in their business so that one day they… Read More »

Written by hotpink · Read more in these Categories: Add to Latest Posts Newsletter, Business Mastery Tips, Business Systems, Business Tips, email Marketing, internet marketing · Tagged: Business, Customer, marketing, Marketing and Advertising, Website, Wikipedia

08 May 2014

What is appropriate marketing?

In another article I wrote that in marketing, almost everything is up for consideration so long as it is ethical and moral. So then, what is appropriate marketing? And are there any areas that really are taboo? I guess that just depends on how far you want to push the envelope. So when I recently… Read More »

Written by hotpink · Read more in these Categories: Add to Latest Posts Newsletter, Blog, Business Tips, Get More Customers, Marketing, Opportunities, Sales, Test & Measure · Tagged: Advertising, Business, Internet Marketing, marketing, Marketing and Advertising, United States, Website

11 Apr 2014

What to do when your competition closes

In my recent article – Do you close when your competition does? . . .  I posed the question,  “What do you do when your competition closes?”. The scenario was the holiday season when all businesses in this particular industry closed down for holidays. And yet it was a time of high demand for their… Read More »

Written by hotpink · Read more in these Categories: Add to Latest Posts Newsletter, Business Tips, Customer Service, Get More Customers, Opportunities, Sales, Test & Measure · Tagged: Business, Christmas, competition, Customer, email, email marketing, Marketing and Advertising

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Tradies Want More Business Without Having To Compete For It?

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Google begins mobile-first indexing, using mobile content for all search rankings

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5 Easy Things to Fix On Your Website this week to Increase Sales

Google’s Mobile Changes will affect you

Instagrammers really want you to turn on notifications to avoid death by algorithm

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