What are the Three Keys for Inbound Marketing and why are they so important to your business sales success? But first, let’s get clear on what is Inbound Marketing? Customer buying habits are changing faster than ever before with the rapid rise & evolution of the Internet. In order to ensure sustainable business growth and… Read More »
So, why should your business have a website? As we are living in a highly digital world, consumers nowadays are getting used to finding all information they need about everything online. Therefore, having an online presence is crucial for most businesses. An online presence, ideally an official website, will provide lots of opportunities for growth… Read More »
At the end of the day, the ultimate goal of every business is to generate as many new leads as possible to convert into customers. By having a huge amount of leads, it’ll be easier for a business to grow and develop. In recent years, along with the rise of new online and other social techniques, many… Read More »
Although there is not an exact definition for it, Digital marketing is a broad term used to refer to various and different promotional techniques deployed to reach and convert leads into customers via digital technologies. For example, when a brand or business is connecting to their customers via social media or mobile apps or other… Read More »
This is No 2 of the 3 Wealth Creation Myths! This one is another great misconception in the myths of wealth creation. Someone said to me just recently, “I will have more wealth and be safer moving forward is I build and develop many
In the last article on Business Networking, we talked about the importance of delivering a punchy and concise message. A good way to do that is to be clear on what you want to achieve and ask for it specifically. Here are some quick tips . . .
Don’t change your business every other day just for the latest whim – Get Clear on your Market. There is one sure way to confuse your customers and blow your costs sky high. And that is what happens when you are not clear on your market and you
Most business owners from time to time ask, “Where is the Money?” They are usually referring to their day to day cash flow; waiting on payments from customers. But the more astute business owners are asking “Where is the Value?” They are looking to build the value in their business so that one day they… Read More »
In my recent article – Do you close when your competition does? . . . I posed the question, “What do you do when your competition closes?”. The scenario was the holiday season when all businesses in this particular industry closed down for holidays. And yet it was a time of high demand for their… Read More »
Many rules have changed over the years. The use of PowerPoint as a presentation tool, once mandatory, is now old hat, and often seen as outdated. Same with email marketing . . . rules that applied to marketing in the past should now . . .