Do you want to generate leads and increase sales from your website?
Lead generation should be a top priority for all businesses because at the end of the day, you want to convert your website visitors into subscribers and customers.
In this article, we will show you how to do lead generation in WordPress like a pro.
Since this is a lengthy article we decided to add a table of contents for easy navigation.
What is lead generation?
Getting Started with Lead Generation in WordPress
Lead Generation in WordPress Using Comments
Lead Generation Using Contact Form in WordPress
Lead Generation Using Popups and Dynamic Optin Forms
Creating and Using Lead Magnets in WordPress
Optimizing Your Lead Generation Campaigns
What is Lead Generation?
Lead generation is a method to generate consumer interest or inquiry into products or services of a business.
Studies prove that more than 75% of users visiting your website from search engines will never see it again.
Lead generation allows you to capture those users by opening a communication channel between your site and the user.
This communication channel could be asking them to like your page on Facebook, follow you on Twitter, or join your email list.
Email is the most commonly captured lead.
Simply because it is undeniably the most cost effective and efficient marketing tool at your disposal.
See our article on why building your email list is so important today.