Creating a perfectly optimized landing page means a big boost for your SEO efforts and for your search engine visibility.
It also means your page will likely have more of what your visitors are actually looking for, making for a win-win situation all round.
But with Google notoriously tight lipped about what it wants to see, and contradictory advice seemingly around every corner, it can be almost impossible to know what to do for the best.
This infographic debunks the myths, weeds out the old hat methods and leaves the ineffective to one side to create a clear, concise anatomy of a perfectly optimized landing page.
From the number of words you need in the URL, where your keywords need to be placed on the page and how to approach links to naming images, deciding on file names and tweaking page loading speed, this infographic has it all.