Why do you download ebooks and whitepapers?

I often look at my competitive space and see too many offers for downloading eBooks and white papers.

But after quickly reading them, I can not but feel a bit deceived.

They are mostly in the length and style of a blog post with not sufficient added value. 

So, I’d like to ask . . .

From your perspective, why do you download these marketing materials?

What are your expectations from it?

Do you present what you’ve read afterwards to your team?

Would be happy to hear your thoughts and insights, both as a writers and readers. 

I often look at my competitive space and see too many offers for downloading eBooks and white papers.

But after quickly reading them, I can not but feel a bit deceived.

Source: Why do you download ebooks and whitepapers?