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09 May 2017

Contact page examples: What makes a great contact page? • Yoast

In this post, we’ll go over a number of contact page examples, so you’ll be able to review your own contact page and improve it.

For a lot of companies, that contact page is the main reason they have a website in the first place.

For others, the contact page filters or manages all incoming contact requests.

The right information on these contact pages, combined with for instance a map or images, really improves user experience.

And that way you can even use your contact page to improve the overall SEO of your website.

Please understand that there is more than one way to look at a contact page.

Some websites use it to direct customers to their customer service, others fill their contact page with call-to-actions and direct visitors to their sales team.

Small businesses will use their contact page to direct people to their store or office.

What works for others, might not work for your contact page.

It highly depends on what kind of business you have.

Go read and decide for yourself what improves your contact page!

Essential elements of your contact page

Think about what you are looking for when visiting a contact page on any website.

I for one, am not a big fan of phone calls, so I’d rather email a company.

Saves time, and it’s less intrusive.

Personally, I prefer a contact form on some occasions and an actual email address on others.

So I’d advise to provide both.

Let’s look at all the essentials:

    Company name.
    Company address.
    General company phone number.
    General company email address.
    Contact form.

Multiple departments

If you have more than one department that can be reached by phone or email, list all.

Add a clear heading and the details of how that department can be contacted.

An example: universities and hospitals usually have separate departments for students, patients, press, business opportunities and more.

Youtube has a variety of departments/directions to point you to on their contact page.

Obviously, these departments should only be listed if their details should be available for everyone visiting that website.

This article is about great contact page examples, but I came across this one that I really have to mention.

EY.com has a great contact page example of how I would not approach this:

Continue Reading…

Source: Contact page examples: What makes a great contact page? • Yoast

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