If you’re like most people on the Internet, you’re not going to read this post word-by-word. In fact, as little as 16% of people actually read content word-by-word. Yoast SEO’s readability score is, in part, a response to that data. While there are plenty of different tools and tests that purport to measure a piece… Read More »
How and When to Use the H1 Tag on Your WordPress Website
If you’ve ever done any research on search engine optimization, you’ve probably come across mentions of the H1 tag. But what is the H1 tag, where does it show up, and how should you actually use it to make your site better? In this post, I’ll get into some best practices for using your H1… Read More »
How Spotify will become the new Google
WHILE competition online starts the same way as that in offline markets, my research shows it often settles very differently online. Both have seen lots of competitors emerge in a new area underpinned by new technologies. But online, consolidation ends in a high-stakes winner-takes-most “title fight” between the two strongest players. In search this was… Read More »
14 SEO Copywriting Tips to Impress Both Search Engines and Readers
SEO copywriting is an essential skill for anyone who wants to be successful online. It is the art and science of creating content that is loved by readers and search engines alike. Doing so is the key to rank high and convert well. SEO copywriting is a relatively new field. In former times you were… Read More »
Beyond Google Calendar and Apple Calendar: The 18 Best Apps to Manage Your Schedule
A great calendar is like a great personal assistant, keeping your days flowing smoothly. Without them, most of us would miss appointments, forget birthdays, and disregard deadlines. But no single calendar app is best for everyone. Everyone’s workflow is a little different, and our scheduling needs vary. Some want their calendars to be simple and… Read More »
7 Tips for Using Pop-ups Without Harming Your SEO | SEJ
To use or not to use pop-ups? That is the question. Specifically, it’s the question on a lot of SEO experts’ minds since January, when Google’s began devaluing intrusive pop-up ads along with other intrusive interstitials that might diminish mobile user experience. Of course, pop-up advertising works. The average conversion rate of high-performing pop-ups is… Read More »
Google Updates: Should We Be Told More? | SDG
Once upon a time, Google gave us information on their updates pre-release. These updates were regularly announced and would include details on the changes being made to their ranking algorithms. This gave SEO companies and organisations the chance to react and ensure their websites were up to par. So should we be given more… Read More »
6 Advanced SEO Tactics That Will Seriously Increase Your Search Traffic
Did you know that 80 percent of all web traffic begins with a search engine? Stunning, isn’t it? It’s why investing in SEO is an absolute must for any website owner. Proper search engine optimization means improving your search ranking, which in turn means more traffic, conversions and revenue. That’s also the reason why we… Read More »
Evernote, OneNote, and Beyond: The 14 Best Note-Taking Apps
Ever feel like you’re struggling to remember everything? You’re not the only one—and that’s why it’s so important to take notes. As author Tim Ferriss says, “I trust the weakest pen more than the strongest memory.” Write something down, and you’re certain to remember it. There are plenty of ways to take notes. You could… Read More »
Value of Creative Stories … Are You Employing these Smashing Ones?
Have you seen the recent Google Reunion video where a story of long lost friends is told? The video was made by Google India, and the point, of course, is to promote Google Search. But it also reaches a new level of what can be done with the value of creative stories. If you… Read More »
