All online marketers know it: the bigger your email list, the more you will sell. Email is widely regarded as one of the most effective digital marketing channels when it comes to return on investment with good reason: it works. That’s why you should do whatever you can to grow your email list. But growing… Read More »
Your First Steps To Email Marketing And Why You Should Do It – WP Elevation
When it comes to email marketing, the most common objection I hear is, “I only have a list of 4 people, I don’t want to look weird emailing out to such a small list”. The real reason people don’t email out to their list and customers every week is because they don’t know how… Read More »
Everything You Need To Know About Email Segmentation And Personalisation – Inbound Rocket
Email marketing is evolving every day. It is no more about how many emails are sent to how many subscribers. The focus has come down to quality, once marketers would rely on batch and blast technique. Although there are many who still like to flood the subscribers’ inboxes on a daily basis, the majority chunk… Read More »
144 Catchy Email Subject Lines Guaranteed To Stand Out In A Crowded Inbox | CopyMonk
Struggling to come up with catchy email subject lines that can stand out in a crowded inbox? You’re not alone. I bet if you look in your inbox right now, you’ll have 50 emails there from all sorts of people and 95% of them will have boring email subject lines. The type that make you… Read More »
“Hey $FNAME” is Dead. Here’s How to Personalize Marketing in 2017
One third of marketers believe personalization will be the most important trend in the future. That’s ‘cause 86% of consumers say it informs their purchases. But there’s a problem. Because less than 10% of marketers believe they’re “highly effective” at it. That’s because slapping on “Hey $FNAME” to an email before it heads out the… Read More »
Use Email Blasts and Drip Marketing for Stronger Marketing Campaigns
You might think it’s a bad thing to be put on “blast,” or to be called a “drip” (that’s how kids these days talk, right?), but when it comes to email marketing, these terms have a very different meaning. Today, a huge amount of outbound marketing comes in the form of email marketing—especially for smaller… Read More »
5 Tested Post-Purchase Emails For Big Conversion Results – The Good
Post-purchase emails are the Harry Potter of email marketing. Often neglected, given scant attention, and forced to live in a cupboard under the staircase of digital marketing. And yet, like the magical boy with the scarred forehead, post-purchase emails are incredibly powerful. It’s 10 times more expensive to get a new customer than it is… Read More »
Why the email list takes second place to the phone book
Columnist Andrew Osmak discusses why phone numbers are gaining importance for marketers as a reliable identifier to gather data, track consumer behavior and attract leads. Once considered on the decline, phone calls are now the gateway for tracking offline and online consumer behavior in unprecedented ways. No longer reserved just for voice calls, the phone… Read More »
12 Tested and Easy Ways to Grow Your Email List Faster
Are you looking for easy ways to grow your email list? Many beginners just install a sidebar optin form on their website and wait for users to subscribe. This results in slow growth. There is so much more you can do to grow your email list much faster. In this article, we will show you… Read More »
The 20 Places To Collect Emails On Your Website (Ranked): A Sumo-Sized Guide
It’s mind-boggling. It seems as if 90% of the websites we review on a monthly basis identify list building as one of their biggest goals. And yet the vast majority of those websites? They have hardly any opportunities for their visitors to subscribe to their email lists. That’s like bemoaning your lack of matches on… Read More »
