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30 Oct 2017

Four Ways To Improve Your Millennial Marketing Strategies – B&T

Millennials are one of marketing’s biggest challenges – for professionals and brands alike – and as such, they require a multi-faceted marketing strategy to reach and retain their engagement. Here are four tips for improving your marketing strategies for Generation Y: Do not treat all Millennials the same Millennials are not a homogenous group. Like… Read More »

Written by hotpink · Read more in these Categories: All Curated Content, Business Systems, Inbound Marketing, internet marketing, Marketing

10 Mar 2017

How to Prevent a Live Q&A from Turning into a #BrandFail – ScribbleLive

Hyatt recently introduced World of Hyatt, the hotel operator’s new loyalty program, and the brand did a Reddit AMA (Ask Me Anything) to showcase its features and answer questions from members. The brand made its SVP of Loyalty available for the live Q&A. And they were trolled. Hard. Here’s one example: And another: Responses like… Read More »

Written by hotpink · Read more in these Categories: All Curated Content, Blog, Business Systems, Marketing

03 Oct 2016

Why a small business owner might need a mentor

Overcome the loneliness you can feel as an entrepreneur by considering a mentor, Ian Cowley suggests.  Being an entrepreneur can feel quite lonely, which is why you should surround yourself with a supportive network. Crucial to that network is a mentor.

Written by hotpink · Read more in these Categories: All Curated Content, Business Systems, Business Tips

30 Aug 2016

5 Ways to Align Marketing and Sales

When it comes to sales and marketing, I’ve spent the majority of my career on the marketing side.  Either working at an agency providing support to businesses, or as a freelance consultant in branding, communications, advertising, and strategy. It was always a bit of a Debbie Downer moment when our team would present a strategy… Read More »

Written by hotpink · Read more in these Categories: All Curated Content, Business Systems, Business Tips, Online Business

08 Jun 2016

The Ultimate List: 70+ Best Tools For Skyrocketing Business Growth in 2016 – LeadChat | Live Chat Agent Staffing

If you want to be an effective business owner in 2016, you can’t manage everything on your own. In order to scale the progress you’ve already made, or simply experience real growth for the first time, you have to be willing to delegate responsibilities, standardize processes, and use the right tools. The problem is, there are… Read More »

Written by hotpink · Read more in these Categories: All Curated Content, Business Systems, Inbound Marketing, internet marketing, Website Content

07 Jun 2016

How To Stop Wasting Time With Bookkeeping – Bean Ninjas

Bookkeeping doesn’t have to be painful, even if you do it yourself. We use these tips to speed up our bookkeeping work, and now you can save time too.

Written by hotpink · Read more in these Categories: All Curated Content, Business Systems, Business Tips

01 May 2016

How Inbound Marketing Can Change The Way You Do Business

Despite its positive effects, many companies still have yet to embrace inbound marketing. Older (perhaps obsolete) marketing strategies that use marketing tactics are becoming less relevant in this new era of inbound. Outbound techniques like cold calls, cold emails, mail and trade shows used to be effective in the past but now – not so… Read More »

Written by hotpink · Read more in these Categories: All Curated Content, Business Systems, Business Tips, Inbound Marketing, internet marketing

22 Apr 2016

How do you make case studies and testimonials?

The author of this curated article writes . . . Hi everyone – I’ve always found that case studies and testimonials have been the most effective selling points in B2B sales (and some B2C sales). But they’ve always been a major pain to get.

Written by hotpink · Read more in these Categories: All Curated Content, Business Systems, internet marketing, Website Content

22 Apr 2016

How do you pitch new ideas and tools to your boss?

Bringing new marketing tool or idea to your company can boost results. But getting your boss on board can be a challenge.  After talking with prospects, I heard several times the hesitation to adopt something new, just because of the fear of hearing a “no” from a superior.

Written by hotpink · Read more in these Categories: All Curated Content, Business Networking Tips, Business Systems, Inbound Marketing, internet marketing, Online Business

20 Apr 2016

Repeat sales are much easier and less expensive to acquire

Business owners generally know that repeat sales are much easier and less expensive to acquire then finding new customers and clients. But the traditional ways of contacting existing customers to generate those repeat sales are very expensive and time consuming. How much more profitable will this exercise be if it did not cost anything to… Read More »

Written by hotpink · Read more in these Categories: a Keystone Articles, Add to Latest Posts Newsletter, Business Systems, Cost Savings, Customer Retention, email Marketing, Inbound Marketing, internet marketing, Website Content

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Tradies Want More Business Without Having To Compete For It?

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Google begins mobile-first indexing, using mobile content for all search rankings

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5 Easy Things to Fix On Your Website this week to Increase Sales

Google’s Mobile Changes will affect you

23 Actionable Strategies to Increase Website Traffic

Oh my stock, photos that suck « The Ecommerce Blog

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  • 10 Tips for Getting the Most Out of Your Marketing Efforts

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