To grow a successful business, you need to be able to market to customers online and then communicate with them effectively.
There are plenty of methods you can use to improve your online customer relationships.
Here are some top tips from members of our small business community.
Keep These CRM Influencers on Your Radar
If you want to improve your relationships with customers, then you need to have the best information at your disposal. That means you can benefit from following the CRM influencers listed in this Salesflare post.
Small Business Trends CEO Anita Campbell is honored to be included.
Use Social Media Emoji to Humanize Your Business
When attempting to really connect with customers online, it helps if you can humanize your business.
And using emoji on social media can help, as this post by Aleh Barysevich at the Social Media Examiner explains.
You can also see commentary on the post over on BizSugar.
Get These Marketing Tools for Local Business Owners
Marketing a local business can require a unique set of skills different from those needed to market other kinds of businesses.
But there are plenty of tools out there to help you market your local business to the right customers.
In this Mobile Marketing Helper blog post, Kevin Cortez shares some essential tools for local marketers.
Go Online to Benefit Your Brick and Mortar Business
Even if you have a store or business that only sells to customers in person, you can still benefit from getting online.
You can find some potential benefits for brick and mortar businesses going online in this Revel post by Caitlin Stanley.
Learn About the Cost of Google AdWords
Google AdWords can be a really helpful tool for businesses looking to expand their online reach.
But you need to learn about the pricing structure if you’re going to take advantage of it. Gary Shouldis of 3Bug Media discusses more here.
And BizSugar members chime in with their own thoughts too.
Amp Up Your SMB’s Performance and Productivity
If you want to connect with more customers, increase sales or otherwise improve the chances of your small business succeeding, you need to find ways to improve your business’s performance and productivity.
Itai Elizur details some tips for doing just that in this post on Smallbiztechnology.com.